The Estepona City Council reports that it has launched a free mobile application that allows tourists to learn about the main attractions in the city in 28 languages. This will be possible thanks to the use of Artificial Intelligence (AI) in the development of the app ‘Reveel Explore Destinations’, which is already in use.
The Deputy Mayor of the Area of Development, Infrastructure and Tourism (FIT), Ana Velasco, explained that the launch of this app coincided with World Tourism Day and stressed that this new tool will provide information on the main cultural routes of the city, such as the Route of Artistic Murals, the Route of Poetry, the Route of Images or the Route of Charming Places.
Estepona App : free
The application will not incur any costs for the city council, since it was developed within the framework of a cooperation agreement between the city council and the Finnish company STEP Technologies Oy, which, due to the large tourist development of Estepona, chose the city. for this project..
In the same way, it can be downloaded for free for the user on all devices with Android and IOS operating systems and will have a simple operation, allowing those who download it to familiarize themselves with it quickly and without complications.
Velasco has stated that this project also represents progress in terms of sustainability, as a technological system that can be seen as an alternative to traditional solutions, such as paper maps, will be integrated into the tourism promotion.
The head of the FIT department added that it is about creating a digital solution that tourists can use to discover Estepona in an intuitive, easy and interesting way, which will also allow them to access the content in their own language through artificial intelligence, which will give them access to the content in their own language. enable translation into 28 different languages.
Attachment to Estepona as a smart tourist destination
On the other hand, in the field of tourism, it should be noted that the Estepona City Council has begun the path to its transformation into an intelligent tourist destination (DTI) by implementing the diagnostic report and the action plan for its conversion into a DTI. in line with the methodology of the Secretary of State for Tourism, who granted the certificate of membership of the city of Estepona to this network.
In addition to these actions in the field of innovation, the Tourism Delegation of the City Council performs important work in promoting the city as a tourist reference destination through its website (www.turismo.estepona.es), where those who visit us Visit you can be informed about all the services offered by Estepona, the sights or the best leisure alternatives.
In addition, based on the commitment to sustainability promoted by the city council, this web portal has a series of digital brochures, with all the information needed to get to know the city step by step and which users can download on their devices, with the resulting paper savings.
The municipal delegation for tourism is located in the exhibition space La Casa de las Tejerinas, in Plaza de las Flores, s/n. Information posters with QR codes have been installed in the facilities, which allow quick access to digital tourist brochures. To contact this office you can call the telephone number 952 80 20 02 or contact us by e-mail email@example.com.